Everyday Treasures for Children

Chiara Brand founded Letterflee in  2026 to bring together a carefully chosen selection of clothing, gifts and essentials for children and families. We seek out 
pieces that are fun, beautiful and irresistible  — things we love to buy for  our own children and homes and that make our hearts beat that little bit faster.

Our collection spans established brands and independent makers, pocket money treats to dream ticket items. We spend hours searching, sifting and selecting 
so that you don't have to. What unites all our finds is a sense of quality, character and joy. Treasures to be well-loved, washed often and passed on to younger 
siblings, cousins and friends.

The name Letterflee derives from the Scots word for a particular moth, once thought to herald the arrival of a letter. We've always 
had a fondness for post and correspondence, but more than that, we love the anticipation that comes with something special arriving 
at your door. We hope each parcel ordered via Letterflee carries a little flutter of that feeling.

Whether you're choosing them a party outfit, a thoughtful gift or simply replacing everyday favourites, we're thrilled you've found us. 
And if you're reading this with your feet up, enjoying a well-earned post-bedtime gin and tonic while the children sleep, then we're 
especially glad to have your company.  Well done, you’ve made it!